On 6 May, the "Growth Point" space hosted a training session, "Create Your Startup in Six Steps," as part of the University Technological Entrepreneurship Platform. The event gave students the opportunity to gain hands-on experience with the key stages of launching a startup, from team building to developing a business strategy using modern technology.
Participants formed teams and went through all the stages of business building. They learned methods for developing entrepreneurial thinking and understood the differences between a tech startup and traditional entrepreneurship. They analyzed real-life examples of well-known companies, used artificial intelligence tools to develop strategies for promoting their ideas, determined product value and customer communication methods, calculated costs, and forecasted profitability.
More than 60 students from various years and fields of study took part in the training.
The training was led by Aleksandr Glock, a trainer at the Open Innovations startup studio. He is an entrepreneur and executive with 25 years of management experience, a certified trainer for educational programs with the Russian Ministry of Economic Development, and the head of the SLOVO Speakers' Community in St Petersburg. He shared proven tools for creating and promoting startups, helped participants refine their ideas based on market realities, and answered students' questions.
Aleksandr Glock (left) leading the training session
At the end of the training, the participants presented the projects they had developed throughout the day. The students confidently delivered their presentations, skillfully presenting the results of their work. The best teams were awarded commemorative prizes. In addition, all participants received certificates of completion – a valuable addition to their portfolios and a valuable career booster.
Veronika Nikiticheva, Acting Director of the Center for Student Entrepreneurship and Career (CSEC) at SPbGASU, noted: "The entrepreneurial competencies training has become an important step in developing the student entrepreneurship ecosystem at our university. We are creating an environment where students can not only gain theoretical knowledge but also practice launching real-life projects and find like-minded individuals and mentors. Such events help shape a new generation of practice-oriented specialists capable of creating sought-after solutions for the construction industry and the urban environment."
